Wendys Travel Personnel

Digital Marketing Specialist (Permanent) Gauteng - Sandton- Wholesale
Pub: 10 Jul 2013

Job Description

• Responsibility for the technical implementation and maintenance of the internet/online marketing and communications systems and mechanisms.
• Under the supervision and direction of the Digital Marketing Manager, organize, format, publish, and maintain finalized content including but not limited to:
o website,
o Facebook pages,
o email,
o social media,
o search engines,
o blogs,
o mobile and tablet apps, and
o other web / internet tools.
• Help identify and mitigate inaccurate or misleading information published by third parties (i.e. Trip Advisor, Google Maps, etc.) that undermines the effectiveness of internet/online marketing and communications efforts.

Required Qualifications

Qualification:
• Bachelor's degree in marketing, digital communications, journalism, public relations or related study;
• A Google Advertising Professional qualification (or willing to study for it)

Location

Gauteng

Sandton

General Details

• A basic knowledge of HTML /JavaScript
• A thorough understanding of Web Analytics and tracking.
• Knowledgeable on Silver pop, Google Analytics, Content Management systems.
• The ideal applicant will have a mastery of current social media tools, platforms, networks, applications and trends, and will be able to help effectively create and implement social media strategies for the integrated experiential travel delivery system

Application details

Wendy or Kim

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