Job Description
• Lead, develop and deliver product marketing strategies and plans in order to reach required targets and to reach the required audiences
• Create and maintain regular reports for the business with clear analysis to guide editorial, product development and commercial decision making
• Run product marketing campaigns efficiently and economically
Required Qualifications
Qualification:
• Minimum 5 years’ experience working in a product environment
• Thorough understanding of the creative production process and workflow
• Ability to implement systems (Manual or IT) as well as other systems Drive, effect and enact change
Location
Gauteng
Sandton
General Details
• Substantial, proven experience in running and developing marketing initiatives in the online world
• Proven track record in creating and delivering successful and cost-effective marketing campaigns (most immediately but not limited to digital marketing channels, e.g. SEM, social media, email, viral), that lead to successful product/service launches and notable increases in inbound traffic and unique users
• Excellent analytical and reporting skills
• Understanding of SEO and SEM and how to set up sites and campaigns to ensure they are optimised for search engines
Application details
Wendy or Kim
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